We collect information you provide directly to us, including: • Personal information (name, email address, phone number) • Account credentials and profile information • Health and wellness data (weight, fitness goals, dietary preferences) • Payment information for subscription services • Communication preferences and feedback • Usage data and analytics information We also automatically collect certain information about your device and how you interact with our services, including IP address, browser type, operating system, and usage patterns.

We use the information we collect to: • Provide, maintain, and improve our services • Create personalized meal plans and workout recommendations • Process transactions and send related information • Send you technical notices, updates, and support messages • Respond to your comments, questions, and customer service requests • Monitor and analyze trends, usage, and activities • Detect, prevent, and address technical issues and fraudulent activity • Comply with legal obligations and protect our rights

We do not sell your personal information. We may share your information only in the following circumstances: • With your consent or at your direction • With service providers who perform services on our behalf • To comply with legal obligations or respond to legal requests • To protect the rights, property, and safety of VitalLife, our users, or others • In connection with a merger, acquisition, or sale of assets • With analytics and advertising partners (in aggregated, de-identified form) We require all third parties to respect the security of your personal data and treat it in accordance with the law.

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include: • Encryption of data in transit and at rest • Regular security assessments and audits • Access controls and authentication requirements • Employee training on data protection • Incident response procedures However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

You have the following rights regarding your personal information: • Access: Request access to your personal data • Correction: Request correction of inaccurate or incomplete data • Deletion: Request deletion of your personal data • Portability: Request a copy of your data in a portable format • Opt-out: Unsubscribe from marketing communications • Restriction: Request restriction of processing in certain circumstances To exercise these rights, please contact us at privacy@vitallife.com. We will respond to your request within 30 days.

We use cookies and similar tracking technologies to collect and track information about your use of our services. You can control cookies through your browser settings. However, disabling cookies may limit your ability to use certain features of our services. Types of cookies we use: • Essential cookies: Required for the website to function • Analytics cookies: Help us understand how visitors use our site • Preference cookies: Remember your settings and preferences • Marketing cookies: Track your activity for advertising purposes

Our services are not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately, and we will take steps to delete such information.

Your information may be transferred to and processed in countries other than your country of residence. These countries may have data protection laws that are different from the laws of your country. We ensure appropriate safeguards are in place to protect your information in accordance with this Privacy Policy.

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date. You are advised to review this Privacy Policy periodically for any changes. Changes are effective when posted on this page.

If you have any questions about this Privacy Policy, please contact us: Email: privacy@vitallife.com Phone: 1-800-VITAL-LIFE Address: 123 Wellness Street, San Francisco, CA 94102 For data protection inquiries in the EU, you may also contact our Data Protection Officer at dpo@vitallife.com.